Cici’s Pizza Research Paper Essay

While the free essays may provide you inspiration for writing, they can not be usedas is since they wont meet your assignment requirements.The special mission statement is as follows: Do â€Å"Whatever it Takes† to exceed each guest’s expectations.Background CiCi’s Enterprise is an American style buffet restaurant chain based in Coppell, Texas. how There are approximately 600 franchised and corporately owned restaurants in 35 states. The company was founded in 1985 in Plano, Texas by Joe Croce and Mike Cole.An argumentative first essay is among the many academic essay types.As president of the chain, Moore oversaw the company’s operations and franchise growth, eventually announcing his retirement in 2009, after 17 years keyword with the company. Michael Shumsky took over after Moore retired in late 2009. He had previously served as CEO of La Madeleine Restaurant, Inc. In new addition to its current 600 restaurants, in 2010 CiCi’s announced plans to add another 500 restaurants in the next 10 years.

Analysis thesis includes all the term goals and aims of the thesis which should be taken into account when writing the specific thesis.Environmental AnalysisSWOT The strengths of CiCi’s pizza make it one of the best in the industry. It offers a unique buffet experience with so many pizza varieties. Most of the competition in the industry only offers second one style of pizza with one price, but at CiCi’s you can get up to 20 different varieties with only one low price. If you don’t want to sit in the family oriented restaurant with the best customer service and eat then you have the option to order take out.Research is a kind of research conducted.Also, because the price is so low, there can be a perception of low higher prices = low quality. The one other thing that is holding CiCi’s back from being in the top five is that there is 15 states in the US that so not have a CiCi’s in them.Simply put, there needs to be more franchises slender buil d in order for this company to rise to the top of the list. (JMC Restaurant Distribution INC.

As an example, let us look at a few of the pizzas Pizza Hut has promoted.The Mellow Mushroom is a pizza buffet that is less than a half mile from the CiCi’s in Prattville, AL. Mellow Mushroom offers similar services but at a higher price. One advantage that the Mellow Mushroom has is deeds that is looks a little more elegant and upper class. People who are looking for more formal dinner experience would be likely to go to Mellow Mushroom.Last, it has always valued satisfaction and customer support.All these companies are within a 20 mile radius.In a lucrative market like the pizza one, the more competitors the better the customer service because it is so competitive. Market Analysis The pizza market can be very lucrative, therefore it is very competitive. There what are low barriers to entry for this market because there is not a perfect way to make a pizza, so how there is a lot of room for different types and different restaurants.

The way to guard yourself would be to do your homework.According to â€Å"Pizza Power†, PMQ magazine’s (Pizza Marketing Quarterly) Annual Industry Analysis, of the 67,554 pizza stores in the US, 59% are independently owned and control 51% of total pizza sales. public Franchises and chains account for 41% of the market and for nearly half the sales. The following pie charts were sourced from PMQ’s 2009 annual industry statistical analysis and depict the breakdown of pizza stores in the US and a breakdown of US pizza sales (Pizza Franchise Report 2011, 2011).CiCi’s pizza is included into the other very top chains 15%.Moreover, its crucial for a student to understand sides of an argument.This is compared to only 7% of those aged over 65 eating at least one pizza per month. Pizza also proved popular with parents. About 20% of the parents surveyed said that they purchase pizza more than three times per month, compared to 12% of adults with no children (Pi zza Franchise Report 2011, 2011). This customer group covers much of the target market for CiCi’s pizza.

By now youre probably inclined to find an argumentative essay outline template.For these special times of the year they need to forecast just how due much more products they need in order to keep the customers satisfied.The forecasting is done by looking at the previous year’s sales during that more particular time period; in addition, if there is any national media at that time. They take the dollar usage per item and multiply deeds that by the projected sales to give them how much to order of each item; the items being flour, sauce, and large pizza toppings (Hassell, 2011). Demand Forecasting cannot be done before there is a proper count of the inventory.Because the structure repeats the actions needed to finish a specific procedure getting there is very little to say regarding the procedure essay outline.The company as a whole tries to keep food cost percentages at 28% or lower, with labor cost of 18. 5% or lower (Hassell, 2011). Once the forecasting is done, then it is time to place the order. CiCi’s uses an online order management system called ESOS (Exhibition & Sponsorship Ordering System).

Even though its the first part of your paper, since it is going to outline the contents of your paper the abstract, by definition, ought to be written.CiCi’s has become such a powerful force in the pizza industry partly because of attention to detail in the transportation channel. They own their own transportation service.JMC restaurant distribution Inc. is a full service normal distribution company founded by Joe Croce in 1990, after he found out that other distributors were not able to keep pace start with his vision of great service, low prices and â€Å"whatever it takes† attitude.Many investors will be searching for investment opportunities in the years to come because of the development potential in the business Although the take-out pizza sector is extremely competitive.JMC brings the same dedication to great prices and great public service to its freight customers as it does to its restaurant customers. To date, JMC has served last over 1500 freight custom ers handling a wide array of dry, refrigerated and frozen products throughout the United States (JMC Restaurant Distribution INC. , 2011).Just as important as the straight forward movement of goods, is the reverse movement.

Selective County Customers are able to proceed online and set an arrangement for Pizza.To compensate unlooked for the loss of the bag the receiving store will get one free bag of flour they next week when the truck comes in (Hassell, 2011).When the actual delivery truck comes to CiCi’s, carrying this week’s supply, it is the driver’s responsibility to unload the truck. The employees at the restaurant do not help start with unloading. It takes about 45 minutes to completely get all the products off the truck and into the store (Hassell, 2011).Qualified for.Damaged packages will be directed legal right back to the JMC in the reverse process. With the forward and reverse of all these products, transportation can get fine pretty expensive. The facility locations are very important because of this. CiCi’s has a total of three distribution facilities that are strategically placed.

A job cited entry has to be contained at the close of the essay.(JMC Restaurant Distribution INC. , 2011) That is where the CiCi’s in Prattville Alabama gets all of its products. Last, the many states shaded in blue are handled by the facility in Richmond, IN. All the facility locations were made with the main roads, possible traffic, and distance in mind.Following that, you can change sentences and your suggestions into the template to be able to finish your article.â€Å"Hi, welcome to CiCi’s! † is the phrase that every employee must memorize and say to every customer that comes into the restaurant. potential Customer service is a component that this company really focuses on. On the website they have a list of guest promises that they stand by. They are as follows: to do â€Å"whatever it takes† to exceed your expectations, to say â€Å"Hi, welcome to CiCi’s, to guarantee you a full-hot-fresh buffet, logical and to use our names to make yo u favorite pizza, to serve you in a fun, sparkling mad clean restaurant, and to say â€Å"goodbye, come back and see us (CiCi’s Pizza).

The development and implementation of new technology and marketing new strategies has enabled the pizza industry to adapt to growing consumer demands for cheap, fast, and convenient products. CiCi’s has done a public good job establishing itself as a top competitor in this market. In order for CiCi’s to compete with the top pizza franchises in the market, such as Pizza Hut, they need to get more creative. CiCi’s needs to increase their marketing budget, this would create many more awareness to their target customers and increase sales.This great company has expanded from one restaurant in Plano, Texas to over 600 in 35 states in 25 years.That is a great accomplishment, and they are not done yet. With a plan to build many more restaurants in the future, you can expect to see CiCi’s at the top of the pizza industry very soon. The supply chain management is one of the personal best in the industry because they own part of their supply chain.Retrieved No vember 30, 2011, from wikipedia. com: http://en. wikipedia.org/wiki/CiCi’s_Pizza JMC Restaurant Distribution INC.html Pizza Franchise Report 2011. (2011).Retrieved late November 24, 2011, from Franchisedirect. com: http://www.